Coegi, a digital media agency under True Independent Holdings (TIH), has expanded its operations to Canada with the launch of Coegi Canada. This expansion aims to better serve the company’s Canadian client base and strengthen its presence in the North American market. Leading this new venture is industry veteran Rodney Perry, who has been appointed as President of Coegi Canada.
Rodney Perry brings with him more than two decades of experience in digital and interactive media. His previous roles include Chief Digital Officer at Chameleon Digital Media and leadership positions at GroupM’s mPlatform, Xaxis, and MEC Interaction. Perry expressed his excitement about joining Coegi at such a crucial time in the company’s growth and looks forward to leveraging technology and talent to deliver exceptional results for clients in the Canadian market.
Coegi has a strong track record of success with Canadian clients, including collaborations with Moderna Canada, Re/Max, StorageMart, and Insurance Bureau of Canada. The launch of Coegi Canada will allow the agency to enhance its services for existing clients while also exploring new opportunities in the market. Services offered by Coegi Canada include digital advertising strategy, programmatic advertising, CTV, influencer marketing, search marketing, and advanced analytics.
This strategic move follows TIH’s recent integration with Meet The People (MTP) group of agencies. Along with Coegi Canada, MTP also operates Match Retail and True Media Canada in Canada. Rodney Perry believes that the Canadian market holds promising growth opportunities, and with Coegi’s innovative digital marketing approach and local expertise, they are well-positioned to help Canadian brands achieve their marketing goals and drive measurable business results.
In a statement, Jack Miller, CEO of True Independent Holdings, expressed his excitement about the official launch of Coegi Canada and the appointment of Rodney Perry as President. Miller emphasized that the expansion into Canada is a natural progression for the company, considering their strong relationships with Canadian clients and recent integration with Meet The People. He believes that Perry’s extensive experience and understanding of the Canadian market make him the ideal leader to drive growth in the region.
Overall, the expansion of Coegi into Canada signifies the agency’s commitment to providing top-notch digital media services to clients in the Canadian market. With Rodney Perry at the helm, Coegi Canada is poised for success in delivering exceptional results and meeting the unique needs of Canadian brands.