Vowell’s Marketplace, a regional supermarket chain in Mississippi and Alabama, has recently partnered with NationsBenefits to provide health plan members with the opportunity to use their NationsBenefits Benefits Mastercard Prepaid Card on approved products at 13 Vowell’s Marketplace and Cash Saver by Vowell’s stores. This partnership aims to make it easier for Medicare Advantage and Medicaid members to purchase healthy groceries, pantry items, and over-the-counter products that support their overall well-being.
The direct point-of-sale integration between Vowell’s Marketplace and NationsBenefits is made possible by BAS, NationsBenefits’ proprietary item restriction technology. This integration allows health plan members to conveniently access essential groceries, produce, and pantry items, empowering them to make healthier choices and improve their health outcomes.
Michael Parker, the COO of NationsBenefits, expressed his excitement about the partnership with Vowell’s Marketplace, highlighting the innovative tech-driven solutions that will benefit health plan members. Todd Vowell, the president of Vowell’s, also shared his enthusiasm for the initiative, emphasizing the importance of providing customers with access to healthy products that support a healthy lifestyle.
In addition to Vowell’s Marketplace, NationsBenefits has also partnered with Albertsons Cos. to expand its network of grocery and over-the-counter retailers. This partnership allows Medicare Advantage members to purchase groceries at thousands of Albertsons Cos. stores across 34 states and the District of Columbia. Albertsons Cos. operates over 2,260 retail stores with pharmacies, fuel centers, distribution centers, and manufacturing facilities, making it a significant addition to NationsBenefits’ growing network.
By promoting food as medicine and empowering members to make healthier choices, NationsBenefits is committed to driving better health outcomes for individuals across the country. Through partnerships with regional supermarket chains like Vowell’s Marketplace and national retailers like Albertsons Cos., NationsBenefits is making it easier for health plan members to access the products and services they need to support their well-being.
Overall, the collaboration between Vowell’s Marketplace and NationsBenefits represents a step forward in providing health plan members with convenient access to essential groceries and pantry items. With the use of the Benefits Mastercard Prepaid Card, individuals can make healthier choices and improve their overall health and wellness.