Zimbabwe will be paid a “touring fee” by the England Cricket Board for the 2025 summer series, making them the first country in the modern era to receive such payment for a bilateral cricket tour. This announcement was made by ECB chief executive Richard Gould during a conversation on Sky Sports. Gould had previously suggested the idea of a touring fee to balance the revenue gap between Full Member countries and maintain the quality of Test cricket.
Gould emphasized the importance of financially strong boards like the ECB, BCCI, and Cricket Australia in ensuring the competitiveness of Test cricket. He highlighted the need for host boards to pay a fee to visiting teams to help cover the escalating costs of hosting Test matches, especially for smaller countries where broadcasting revenues are minimal. This move aims to support weaker boards like CWI and find ways to strengthen them beyond just financial assistance.
The discussion around revenue distribution in cricket was further highlighted by CWI CEO Johnny Grave, who expressed concerns about the current model. Grave mentioned the significant costs incurred by CWI in sending teams to Australia and the lack of financial returns from hosting series in other countries. This raised questions about the fairness and sustainability of the existing revenue-sharing system.
Gould also mentioned the importance of providing opportunities for players from smaller countries to gain exposure to different conditions and formats. He cited the example of playing additional T20 matches in the West Indies to support their cricket development. This holistic approach to cricket development goes beyond monetary assistance and focuses on creating meaningful experiences for players at all levels.
The emphasis on maintaining a strong cricket pyramid, particularly in Test cricket, was reiterated by ECB chair Richard Thompson. He highlighted the need for competitive cricket across all formats and the responsibility of boards to share the value generated by the game. This collective effort is crucial in ensuring the long-term sustainability and growth of cricket globally.
In conclusion, the decision to pay a touring fee to Zimbabwe for the 2025 series reflects a broader discussion within the cricketing community about revenue distribution, competitiveness, and development. By addressing these key issues, boards can work together to support each other, strengthen the sport at all levels, and ensure a bright future for cricket worldwide.
