The attacks of the 11S, the entry of China in the world markets, the crisis of 2008, the pandemic of the coronavirus … are some of the most important milestones that have transformed the economic, social and commercial reality that has been
come to determine what we are at present.
In that sense, at the same time that humanity crosses the economic, health and traditional crisis that has caused the pandemic, the digital revolution has accelerated and the use of technology has been massaged.
In addition, simultaneously, the government eliminates the recovery exams of ESO and allows, in some cases, to go through course with a suspense What is waiting for us from here to 2030?

All these issues have been discussed in the new cycle challenges of the 21st century, from the world together with economic news and with the collaboration of Foundation “La Caixa”.
In this first forum “the exciting way to 2030” Mauro F. Guillén, Dean of the School of Business Administration at the University of Cambridge and Fellow de Queens’ College, has dialogue with the Deputy Director of the World, Martí Saballs, about
Changes, predictions and trends that will mark the passage of this globalized and technological world.

For Mauro F. Guillén, Dean of the School of Business Administration at the University of Cambridge and Fellow de Queens’ College, Spain has no long-term vision.
Thus, the Dean has taken the Scandinavian countries as a starting point and ensures that their economic success is due to “invest in people and take it very seriously.”
But, what should be the future model for Spain?

Guillén enhances the importance of education and freedom from its institutions as a fundamental pillar for economic growth.
In the judgment of him, “knowledge is economy” and Spain is not up to height in terms of competitiveness.
“People compete for having the best solutions, the best ideas, but Spain tries to guard the universities and that all act under the same rules, however, the market does not work as well. In Spain there is a competence deficit in the educational sector
At all levels, “sentence.

“The pandemic has not marked a change of trend but has accelerated those that already came up as the appearance of strong economies in Asia, the change in work models, and increase inequality and low birth rate”, He has explained Guillén. The Dean has exposed the fundamental axes that are drawing the world of 2030: the increase of life expectancy and the decline in birth. The pandemic has made young couples postponing children. “If babies are left, the aging of the population accelerates,” Guillén said. However, there is a nuance: a slight increase in the fruit of immigration in developed countries. These inclinations are reflected in the importance of population growth of little places taken into account in terms of investment such as Africa, as well as in the decline in birth and aging of the population in China and Europe. “The most important economic change I see in the world is the expansion of the middle class and in that Chinese sense it will be the largest consumer market for the year 2030,” he explained.

According to Guillén, the new trends will mark a difference in the evolution of international markets, trade and and even the way of working.
“The offshoring trend will be increasing and smaller companies can benefit from hiring profiles at a global level,” he pointed out.