In France, Netflix has over ten million subscribers, up from 6.7 million in 2020. This was announced by Ted Sarandos, the company’s co-CEO. He spoke to Journal du Dimanche and lifted the veil on the data for the first times in two years.
The leader of the American giant said, “We have 222,000,000 subscribers worldwide,” recalling the man who lost some subscribers for the first-time in a year after long periods of unbroken growth.
France has more than 10 million households today (instead of the 6.7 in 2020). He assured that a household with five accounts has more subscribers than the editor’s notes.
When Ted Sarandos was asked about his attendance at Monday’s “Choose France” summit, which was set up by Emmanuel Macron. He stated that Netflix is a “great exporter” of French culture, illustrated by the “global success” of the Lupin series and the film Without respite with Franck Gastambide.
He said that in addition to the 200 million euro investment in French creation this year, “we are launching a incubator which will bring experienced screenwriters together, under the guidance of Hollywood showrunner Neal Baer(Urgences & New York Police judicial).” He also referred to the “thirty apprentices to France” for house productions in 2021.
His boss, despite the fact that Netflix can broadcast films 15 months after they are released theatrically, compared to 36 months prior, still finds this “unsustainable model” and prefers a period of “a few more weeks”.
The manager also mentioned that the company was currently working on the “global launch” of a cheaper offer with advertising. However, “the date has yet to be fixed” and on a “new billing system” for password sharing.
When asked about potential investments in TV sports rights rights, he said that it was not in the “interests of the platform” due to the “explosion in these rights”.
