Colombia Avocado Board Welcomes New Members
In an exciting development for the avocado industry, the Colombia Avocado Board (CAB) recently announced the election of four new board members at their annual meeting held on October 17. The board welcomed two new importers and two exporters, marking a significant step forward in shaping the future of avocado market development in the United States.
Introducing the New Board Members
Among the newly elected members is Carlos Andres Londoño, representing CAB Exporter Director from Jardin Exotics. The board also re-elected Kellen Newhouse as CAB Treasurer and Importer Director from West Pak Avocado, Sergio Plata Ortiz as CAB Vice Chair and Exporter Director from Baika Fruit, and Dustin Hahn as CAB Importer Director from Naturipe Avocados.
Manuel Michel, Managing Director of the Colombia Avocado Board, expressed gratitude for the contributions of outgoing Exporter Director, Mr. Mauricio Moranth, while welcoming Mr. Carlos Andres Londoño to the Board of Directors. The board, consisting of nine members serving two-year terms, plays a pivotal role in decision-making and strategic planning to drive market development and enhance Colombia’s reputation as a reliable avocado source.
Impact on the Avocado Market
With the approval to enter the U.S. market in 2017, Colombian avocados have experienced remarkable growth in imports. In 2023, around 30 million pounds of avocados were shipped to the U.S., and projections for 2024 suggest a substantial increase to 95 million pounds, reflecting a 216 percent year-over-year surge. This expanded volume presents retailers with opportunities to diversify their programs and explore new avenues with top-quality avocados sourced from Colombia.
As CAB looks towards the future, collaboration with dedicated association members is crucial in expanding the avocado category and reinforcing Colombia’s position as a reliable year-round supplier. The focus on consistent quality, swift shipping times, and continuous availability indicates a positive trajectory for growth and another record-breaking year for Colombian avocados.
Continued Growth and Opportunities
The addition of new board members signifies a commitment to innovation and progress within the avocado industry, ensuring a bright future for market development and consumer access to high-quality produce. With Colombian avocado volume on the rise, the potential for expansion and exploration of new markets remains promising, offering exciting prospects for retailers and consumers alike.
In conclusion, the election of new board members by the Colombia Avocado Board heralds a new chapter in avocado market development, setting the stage for continued growth, innovation, and collaboration within the industry. Stay tuned for more updates on the evolving avocado landscape and the exciting opportunities it presents.
