Qatar Airways has recently signed a deal to become the training kit sponsor for the Italian football club Inter Milan. According to reports from Gazzetta dello Sport via FCInterNews, Inter Milan will receive €5 million per season from this partnership with the Qatari airline. This move is part of Inter’s efforts to increase their commercial revenues under the new ownership of Oaktree Capital.
Alessandro Antonello, the CEO of Inter Corporate, is leading the team in exploring new opportunities for commercial partnerships. Kit sponsorships play a significant role in generating revenue for the club, including main shirt sponsors, back-of-shirt sponsors, and sleeve sponsors. The training kit sponsor is also an essential aspect of these deals.
In the past season, LeoVegas was the sponsor for Inter Milan’s training kit. However, the latest reports suggest that Qatar Airways has secured a three-year agreement to become the new training kit sponsor for the club. This deal is set to commence from the upcoming season, providing Inter Milan with a total of €5 million per year.
While Qatar Airways was initially a strong contender for the main shirt sponsorship, Betsson has secured that position for the upcoming season, replacing Paramount+ on the front of Inter Milan’s matchday shirt. Since ending their partnership with Pirelli in 2021, Inter Milan has had various main shirt sponsors, including Socios.com, DigitalBits, and Paramount+ for one season each.
The agreement with Qatar Airways for the training kit sponsorship is expected to be officially announced by the club soon. This partnership reflects Inter Milan’s commitment to securing valuable commercial deals to support the club’s financial growth and success on and off the field. Stay tuned for more updates on this exciting development in the world of football sponsorships.