The book market is a business full of Surprises. What sells, is hard to predict. It sold, after all, to a uniform price, the Online merchant, or in your favorite store, to whom we owe the book the price of loyalty. It was a Surprise, as Aldi Süd wanted to sell in the spring of 2017, a series of novels in their own paperback editions, which reminded in its presentation to the original, however, less than one-tenth of the costs.
The district court of Essen has caused the haunting to an end, and in its pre-Christmas action in 2018, the Discounter sold a further impetus to books in license expenditure then a good boy for the price of the paperback editions already elsewhere cost. The only remaining advantage for the customer: He was able to take the books at Aldi.
the beginning of the new school year, the Offline stores of Aldi Süd now has a Online to help learning-Box offering, which the company expectation and advertise as a bargain: About a coupon code to the buyers on computers, Tablets and Smartphones will have access to the content of the E-Learning provider, sofa tutor, to learning more than ten thousands of videos, tens of thousands of interactive Exercises and worksheets to Print out, each working day afternoon from five to seven to Chat with real teachers. All of this tailored to the needs of the individual school forms and class levels in the various provinces.