As a “ransom for success,” has referred to Coco Chanel plagiarism once. This is probably the positive views of a copying mechanism, with so many virtually identical designs are produced, that the fashion industry is a “copycat industry”. Usually there are creations of solvent luxury brands, which are used as a Pausvorlage for cheap copies. This time, however, a French luxury group seems to have targeted students for Inspiration looking for and unauthorized.

So it seems to be, at least in the case of the fashion design graduate Tra My Nguyen. For her graduation project at the Berlin University of the arts, she has draped a sun protection clothing, motor scooters, a reference to the scooter riders in your country of origin Vietnam. As she presented her Master’s presentation last year, was also an employee of the Paris fashion house Balenciaga in the process. Nguyen, according to you, was presented by the teaching staff as a Recruiterin.

“they took pictures of the presentation, but also from the Mood Boards and the jobs of the students,” says Nguyen on the phone. After the presentation of the Balenciaga have reported, employee by E-Mail with her, and with a view to a traineeship after your Portfolio in demand, which is also the scooter-series showed. From the Balenciaga-employee, who is a member of according to the signature and LinkedIn the area of Creative Development Strategy, heard the former student then nothing more.

“For me, this was a personal theme”

“When I discovered a few days ago happened to be the image of Balenciaga in the case of Instagram, I was upset to the extreme. Not only the clothes and the motorcycle, but also the whole Setting looked after my thesis. I was shocked, mainly because for me it is a personal topic with a cultural, social and political Dimension, and Balenciaga has reproduced the photo without comment and completely out of context,“ she says.

The photos and the E-Mail published by Nguyen then on your Instagram profile as evidence and left under the post of Balenciaga a comment to make aware of the Situation and to ask for an opinion. This was deleted by the company without comment, but the history of the University of the arts graduate went into the social networks virally.

The history of Nguyen taken up by Diet Prada, an Instagram Account, the misconduct shaming in the fashion industry, and has brought to Balenciaga, at least for a short time a inglorious additive in the English Wikipedia entry: “also known for stealing art work from Tra My. The art work represented Vietnamese scooter culture and took years to come to fruition-only to be stolen by “recruiters” poaching new ideas from students.”

More allegations against Balenciaga

it is the first Time that Balenciaga and its creative Director, Demna Gvasalia is accused of plagiarism. 2018 the fashion house by the manufacturer of the well-known scent-Rosebush for cars because of the identical key FOB, and the Souvenir was sued firm City Merchandise due to a bags replica. The most famous Balenciaga plagiarism on the other hand, the blue Frakta bag from Ikea, was countered by the manufacturer with a sense of Humor. With the reinterpretation of cheap products, such as the DHL T-Shirt for his own brand Vetements themselves Gvasalia has made a name for itself, even before he was the creative Director at Balenciaga.