Jürgen Klopp, the former Liverpool manager, has been appointed as the Head of Global Soccer at Red Bull, starting from January 1, 2025. In this new role, Klopp will be overseeing Red Bull’s international network of soccer clubs, providing strategic vision and supporting individual sporting directors in advancing the Red Bull philosophy. Although he will not be involved in the day-to-day operations of the clubs, he will play a crucial role in the global scouting operation and contribute to the training and development of coaches.
Klopp expressed his excitement about this new challenge, emphasizing his passion for football and his desire to support and develop the football talent within the Red Bull organization. He sees his role primarily as a mentor for the coaches and management of the Red Bull clubs, aiming to leverage Red Bull’s elite knowledge and experience to enhance the clubs’ performance.
Oliver Mintzlaff, CEO Corporate Projects and Investments at Red Bull, hailed Klopp’s appointment as a significant milestone in Red Bull’s soccer history. He praised Klopp’s extraordinary skills and charisma, highlighting the impact he is expected to have on the international soccer scene.
Klopp’s illustrious coaching career includes successful stints at Mainz 05, Borussia Dortmund, and Liverpool. At Liverpool, he led the club to a Champions League title, a Premier League title, an FA Cup, two English Football League Cups, a FIFA Club World Cup, and a UEFA Super Cup. He also guided Borussia Dortmund to two Bundesliga titles and a DFB Pokal.
Known for his high-energy style of play and his emphasis on attacking football, Klopp has left a lasting impression on the clubs he has managed. His teams have won trophies while playing an entertaining brand of soccer that has captivated fans worldwide.
Despite taking a break from management after leaving Liverpool, Klopp’s next challenge lies with Red Bull, where he will begin his role as Head of Global Soccer in January. While he won’t be directly involved in day-to-day operations, his strategic vision and mentorship are expected to have a positive impact on the clubs within the Red Bull organization.
Throughout his coaching career, Klopp has been fearless in giving young players opportunities and developing a style of play based on energy, speed, and precision. His gegenpressing system, where players press opponents relentlessly and transition quickly, has been a hallmark of his teams’ playing style.
From Mainz 05 to Borussia Dortmund to Liverpool, Klopp’s coaching philosophy has left a lasting legacy at each club he has managed. His success on the field and his ability to develop and nurture talent have made him one of the most respected figures in world soccer. As he embarks on this new chapter with Red Bull, fans can expect Klopp to bring his unique blend of passion, vision, and tactical acumen to the global soccer stage.
