In 2019 Mediaset made a decision that hurt many, but that was impossible to stop: it stopped GH. The advertiser crisis that the format dragged from the sexual abuse of Carlota Prado in GH Revolution in 2017, added to an audience crisis, caused the group to give a breather to what had been the king of entertainment format for decades.
With the changes in the leadership of Mediaset, the internal revolution, the tsunami in content that its CEO, Alessandro Salem, is carrying out little by little, rumors began to be heard that the group could take Big Brother out of the trunk of memories. and return it to the grill as one of the great novelties of the coming season. The rumors became reality last Thursday.
GH VIP returns to Telecinco with its eighth edition and with a surprise, among many others that no one wants to reveal at the moment, that no one imagined: Marta Flich, the co-host of Risto Mejide in Everything is a lie is going to be your host, the new Mercedes Milá, the substitute for Jorge Javier Vázquez.
What has led Mediaset to take such a radical turn and put on a face that has nothing to do with this type of format? The germ of this drastic decision, which relegates Jorge Javier Vázquez even more after announcing his temporary medical leave, responds to the fact that Telecinco wants a completely “renewed GH” and they want the first change in their presenter.
Papel has spoken with Marta Flich just a few hours after the return of GH VIP 8 was announced this year with her at the helm. What she herself tells of how it was conceived, how it was decided, how it was proposed to her and why Mediaset, among all the faces in the group, chose her is surprising.
The biggest change in this GH is the casting: the celebrities who are going to enter are due to their professional career
Seeing someone suffer is very difficult for me because I am very empathetic
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