Boyes, a family-owned business, recently opened its newest store in Beeston with a promise to provide value, variety, and excellent customer service. The store, located in the former Wilko unit in Beeston Square, offers a wide range of products including household essentials, clothing, Christmas decorations, confectionery, DIY items, pet food, toys, and a variety of footwear.
The opening ceremony was a traditional affair, with the chairman of the company, Andrew Boyes, and his family present to welcome customers. The store boasts 30,000 different product lines, ensuring that customers can find everything they need in one place. Mr. Boyes emphasized the importance of family values in the business, with a focus on providing good quality items at competitive prices while maintaining a welcoming and friendly atmosphere for customers.
Boyes’ Beeston store is the 77th location for the company, which has gradually expanded its business while staying true to its roots. The opening of the new store was met with excitement from local residents, who expressed their support for the addition to the town’s high street. Customers were pleased with the variety of products available at the store, with many noting that it offered more options than the previous Wilko store.
The store’s retail operations director, Robert van der Heijden, highlighted the positive reception from the community and expressed his confidence in Boyes’ ability to meet the needs of Beeston residents. The presence of multiple generations of the Boyes family at the opening ceremony underscored the company’s longstanding commitment to providing quality products and excellent customer service.
Overall, the opening of Boyes’ Beeston store has been well-received by the community, with residents looking forward to exploring the store’s offerings and welcoming the new addition to the town’s shopping scene. With its focus on value, variety, and customer service, Boyes is poised to become a valuable asset to the Beeston community and beyond.