When we talk about the links between watches and football, Hublot is the first name that comes to mind. It was in 2008 that the Swiss house signaled the start of the watchmaking-football match. UEFA competitions for men and women, clubs, coaches, players, Hublot largely occupies the field, but the brand has been emulated.

Swiss brand Oris is the official timekeeper and “responsible partner” of Ligue 1 Uber Eats and Ligue 2 BKT. This collaboration is based, according to the brand, on a sharing of common values ??and strong commitments in societal and environmental matters. © DR

Since the beginning of this season, it is thanks to Oris that we can know the playing time during a match of the French championship, in Ligue 1 as in Ligue 2. A presence due to an agreement established for three years between the Swiss manufacturer and the LFP (Professional Football League). Vincent Coquet, Executive Director Oris France, explains the reasons for this commitment: “Football is the most popular sport in France, it is present in all the cities where we have distributors, it unites generations and it is an excellent creator of social connection. It is a major partnership that we have signed, for our house but also for all of our resellers. For several years, we have wanted to convey emotions through our watches and actions. Football is one of the best catalysts. Note that this partnership is Oris’ return to the field and recalls the marketing of the Player Watch in the 1990s, a watch largely inspired by the world of football.

Purnell announced on February 16 that it had signed an agreement with PSG to become its official watchmaking partner. The first watches resulting from this collaboration will be unveiled in March. © DR

The capital club is in the news these days, with everything that happens on the pitch, in Ligue 1 and in the European Cup, but also in the locker room, the infirmary or within the team. leader. A hyper exposure naturally linked to the presence in its workforce of its major stars: Mbappé, Messi or Neymar. This time, it is for a very different reason that we are talking about Paris Saint-Germain. Already involved in football through the watch it has been giving to Ballon d’Or winners for two years, for both men and women, the Purnell house, specializing in very high-end watchmaking, announced on February 16 the signature of a partnership with the Parisian club. This three-year agreement makes Purnell the official timepiece of PSG. Maurizio Mazzocchi, managing director of Purnell and great football lover, particularly appreciates this: “Who better than Paris Saint-Germain can embody Paris, one of the most beautiful cities in the world, a pioneer in style and elegance? This iconic football club perfectly embodies these universal values.” It is from next March that we will discover the first Purnell Paris Saint-Germain watches.

Former PSG, Barcelona and Brazil star Ronaldinho is the new Rebellion ambassador. He participates in the design of a watch that he and his 17-year-old son, now a Barça player, will wear.

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Although he left the field in 2016, the Brazilian Ronaldo de Assis Moreira, known as Ronaldinho, left unforgettable memories for lovers of a beautiful game, dribbling that looks like choreography and brilliant inspirations. Having notably played under the colors of PSG and Barcelona, ??Ronaldinho, crowned world champion with the Seleção in 2002, was also elected Golden Ball in 2005. Now 42 years old, he will be able to follow the time on the dial of his new Rebellion watch. Founded in 2007, this very exclusive Swiss brand and accustomed to spectacular pieces has long shown its colors on the racing circuits, especially during the 24 Hours of Le Mans. It has just achieved what no other manufacture had managed to accomplish: to make Ronaldinho want to take an interest in watchmaking to the point of participating in the creation of a model. This piece will even take on a very special importance since it is a family project. Two watches will thus see the light of day, one for the new Rebellion ambassador who will inspire his ideas, the other for his son, João Mendes. At 17, the young man is following in his father’s footsteps and has just joined the ranks of Barça. If he will wear the same watch as Ronaldinho, we wish João Mendes to forge an identical record.