Independent UK creative agency, Five by Five, has made a significant move by acquiring TSA, a London-based influencer, social media, and content creation agency. The terms of the acquisition were not disclosed, but this marks a strategic partnership between the two agencies. TSA’s client portfolio includes notable names such as Drink Me Chai, Laithwaites, and Malibu.
This acquisition comes after the two agencies collaborated on various projects over the years, including the recent successful partnership on the Jack Daniel’s social and digital account for Five by Five. Additionally, they have worked together on brands like Tequila Patron and Screwfix, establishing a strong working relationship.
Harry Foyle, the founder of TSA, who started the agency during the pandemic four years ago, will now take the helm of the combined Five By Five/TSA influencer and social media division. He will be reporting to Annabel Mackie, the managing director of Five By Five, ensuring a smooth transition and integration of the two teams.
Five By Five, with its roots dating back to 1979 in London, has expanded its reach with offices in Sydney, Australia, and Los Angeles. The agency boasts an impressive client roster, including names like Activision, National Trust, Fortnite, and Bacardi. By bringing TSA into the fold, Five by Five strengthens its capabilities in the influencer and social media space, further enhancing its offering to clients.
This acquisition not only expands Five By Five’s service offerings but also brings together a wealth of talent and expertise from both agencies. The combined team will be well-equipped to handle a diverse range of client needs, from social media management to influencer partnerships and content creation.
With the ever-evolving landscape of digital marketing, having a strong presence in the influencer and social media sphere is crucial for agencies looking to stay ahead of the curve. By joining forces, Five By Five and TSA are positioning themselves as key players in this competitive space, poised to deliver innovative and effective solutions for their clients.
Overall, this acquisition signals an exciting new chapter for both Five By Five and TSA, as they merge their strengths to create a powerhouse in the world of influencer and social media marketing. Clients of both agencies can look forward to a seamless transition and even more dynamic and impactful campaigns in the future.
